Frankenstein’s monster

I think that the homogeneous image of Frankenstein is just for marketing purpose.  This is to promote the product based on the consumers’ preferences.  Society changed over time, the contemporary ideal of what society means at a specific dictates the image of Frankenstein’s monster.  Whether or not the monster that depicted in Shelley’s novel is the same as the monster today, as long as there is profit to be made the monster will gradually change with the flow of society.  The monster has no name I think that is because the monster is too scary to its creator.  The creator was supposed to named him but because the monster was a disappointment to Frankenstein then the monster remains nameless. That is what the novel intended to be.  But, why is it still today the monster has no name?  simple, just because “product familiarity”.  The novel itself, I don’t think it is important anymore because you don’t see people walk around with Shelly’s Frankenstein novel in their hands anymore.  But, if a new Frankenstein movie comes out then people will go to watch it.  The name is so familiar now that if you give the monster a new name then people will get confused.  Also, Frankenstein brand is for sure worth billions of dollar (Frankenstein shirts, toys…).